From pressing a chronograph pusher to watching the smooth sweep of a seconds hand, there’s something to be said about watching a mechanical object put into motion.

A model car evokes a very similar feeling. It beckons you to glide it across a table, to open its doors to get a closer look at its detailed interior and to pop the hood revealing a carbon copy engine. There’s an element of playfulness between the two — a reminder not to take ourselves too seriously. Whether it’s watches, model cars or anything vintage, it’s the tactile experience that keeps us in the moment, and it’s what we love about all analog things.

Dealer promo cars aren't toys per se, but rather collectable miniatures licensed to model kit companies or toy makers by automotive brands which were sold, or gifted, through their dealership network to clients past or prospective. These miniature vehicles would serve to encourage continued enthusiasm about their products long after a visit to the dealership or a test drive. 

This particular dealer promo model is made in likeness to the 1966 Ford Mustang. It features a Rangoon Red exterior with the classic first-generation Mustang design cues including a chromed grille, bumpers, detailed fuel filler cap, and sequential taillights. The interior features loads of fine detailing including the first generation dash cluster and a three-spoke steering wheel.

Measuring approximately 7"x 2 1/2" x 2", it has more than enough presence to be eye-catching while is seamlessly fitting into any display space.

The first era of the Mustang is as American as apple pie, and this great vintage model is a fantastic artifact from the era - grab it for yourself, or for a thoughtful gift!